Lost in the run up to the NFL's conference championship games was Nike's reveal of some Team USA Olympic gear. The Areoloft 800 Summit Jacket and Flyknit Trainer Chukka FSB will be worn by American athletes who win medals in Sochi.
The jackets are the coolest aspect of what Nike calls its US Medal Stand look. Not only does the outerwear look like some kind of spacesuit, the letters "USA" on the back change color. Nike used a lenticular fabric technology on the wording so that it changes from red to blue based on the movement of the athlete. The coats were also designed for maximum warmth and ventilation.
Here's a closer look at the front and back of the Summit Jacket and the winterized Flyknit Chukkas:
You can find more info about the Summit Jacket and Flyknit Chukkas on Nike's Winter 2014 website.
What do you think of Nike's Medal Stand look? Let us know in the comments section below!
Photos courtesy Nike